99% CONFERENCE 2011: MASTER CLASS

There are three master classes to choose from on Day 1 of the 99% Conference 2011. Each attendee may pick ONE masterclass to attend.


Making Ideas Happen: Key Insights on Creative Execution w/ Scott Belsky

Location: The Auditorium @ The Times Center

Drawing on the research in his national bestseller “Making Ideas Happen”, Behance Founder & CEO Scott Belsky will present key insights on productivity and pushing ideas forward for this intensive master class.

Scott will introduce attendees to the three crucial components of creative execution:

(1) Organization - working with a bias-toward-action and prioritizing amidst the creative process

(2) Communal Forces - leveraging your community for feedback, resources, and the exposure essential for gaining traction with your ideas

(3) Leadership Capability - keeping great ideas alive by seeking constraints, short-circuiting our rewards systems, and more.

Note: If you attended one of Scott's workshops at last year's conference, or elsewhere, you may already be familiar with some of the content that will be presented here.

About Scott Belsky

Scott Belsky has committed his professional life to helping organize creative individuals, teams, and networks. He is the author of the national bestseller “Making Ideas Happen” and is the founder and CEO of Behance, a company that develops products and services for the creative industries.

Behance's products include the Behance Network (Behance.net), the world’s leading platform for creative professionals; The 99% (The99percent.com), Behance's think tank for leadership and execution in creative industries, and Action Method (ActionMethod.com), a popular online/mobile productivity application and line of organizational paper products.

He is a frequent contributor on MSNBC and has worked with leading companies and organizations including General Electric, Hewlett-Packard, and Proctor & Gamble as well as the U.S. State Department and the CIA.

Scott serves on the boards of Cornell University's Entrepreneurship program and the Art Director's Club. In 2010, he was included in Fast Company's list of "100 Most Creative People in Business." Scott attended Cornell University as an undergraduate and received his MBA from Harvard Business School.